FINDING THE RIGHT VOICE OVER TALENT
The voice actor is not just a beautiful voice reading out the script. A professional voice actor has the power to project what that you are selling. So, it is essential to select talent that can describe the emotions of your brand.
→ SETTING THE TONE
Match the voice to the audience or setting the tone of voice over. The tone represents the
content and the beliefs of the brand it showcases it to the audience. Setting the brand tone will help customers find your brand recognition.
→ WHAT WORKS?
Every marketing plan is born from relevant data and strategy but not all are equally effective. Test each way that works, to see if the tone of your content work and be ego-free when handling the analytics.